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CUSTOM BRAND & WEB DESIGN
Show up as the expert you are
SIGNATURE BRAND & WEBSITE DESIGN
Every custom project starts with a strategy where we scope, shape, and plan the whole thing together before a single pixel moves.
Your work has gotten really, really good. Your brand is just telling an old story.
Let’s build the one that looks and feels like where you are now.
Here’s how it works
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BOOK SUNDAY STRATEGY™
This is where we figure out the next phase of your brand together: what it needs, where it's going, and what comes next.
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WE BUILD THE PLAN TOGETHER
You help shape the strategy. I take it from there and put together your project proposal.
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YOU DECIDE HOW TO MOVE FORWARD
Pick the package that fits, or we scope something custom. Your strategy investment gets credited back when you book within 30 days.
"I knew I trusted her after our first call, and I didn't have to second-guess anything throughout my entire project. She was not only highly intuitive throughout the creative process but also genuinely attentive to my needs. It felt like I had a say in my project without having to sweat any detail."
-Katherine K.
What we can build together
Brand Identity
Website design and development
Copywriting
SEO
The whole thing, or just the pieces that need attention
Some projects are done in a week. Some take a month. Some are bigger than that. Strategy is where we figure out which one you’re standing in front of.
We work in Squarespace, Showit, and Shopify. If you’re not sure which platform makes sense, we’ll help you decide that too.
I could walk you through exactly what a custom project looks like - the timeline, the deliverables, all of it. But it’s faster if you just reach out and we figure out what you truly need.
"For the first time, I feel like my brand is really who I am. Shannon truly understood how to make my website stand out in a crowded market while still feeling authentically me. Now I'm proud to share it with potential clients rather than nervous about looking like every other person in my industry."
-Savannah W., Wedding Planner
What it looks like when your brand catches up
The client: Renee Burroughs Design, wedding floral designer and pressed flower shop owner.
Where she was: Renee's business was doing well but her brand hadn't kept pace. Her website was outdated, wasn't showing up in search, and didn't reflect the work she'd built her reputation on. She had two sides of her business—wedding florals and a new pressed flower shop—and needed both to come through.
What we built:
Refined color palette and typography
Full website copy rewrite
Complete Squarespace site redesign
Renee kept her handwritten secondary logo (some things should stay) and everything else got rebuilt to match where the business actually is.
Where she is now: Consistent bookings across both her wedding floral services and her pressed flower shop, increased search traffic, a streamlined inquiry process, and a brand she's genuinely proud to send people to.
"We have already seen an increase in traffic. Shannon made us feel comfortable as a part of our team guiding us—we had no doubt in trust.”
-Renee B.
The Investment
Every project starts with Sunday Strategy™ at $850, which comes back to you as a credit when you book your next project within 30 days.
From there, projects typically range from $4K-$15K+ depending on scope. You’ll know your exact number before you commit to anything.
Payment plans are available across all projects.
"There was so much untapped potential I hadn't even begun to uncover. Just the banter back and forth of figuring out where I am and where I want to be—the time you save from trying to learn, grow, and research on your own is immeasurable"
-Kelly J., Wedding Planner + Interior Designer
FAQs
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Every project starts with Sunday Strategy—an $850 brand strategy session where we figure out what your project needs before anything gets scoped. That investment gets credited back when you book within 30 days.
From there, projects typically range from $4K–$15K+ depending on scope. You'll know your exact number before you commit to anything. Payment plans are available across all projects.
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Depends on scope, but most full-build projects (brand, copy, SEO, website) land in the 4–6 month range. Timeline shifts based on how many pieces are involved, whether copy needs to be written from scratch, and how fast you move through feedback rounds.
If you're looking for something faster, the Design Sprint might be a better fit. We can figure that out in Strategy.
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If your project includes a website design, yes, and here's why. I design around copy. If the site gets built first and the words get dropped in later, we're reworking layouts to fit content that wasn't part of the original design. That's not a great use of your time or your budget.
You can write it yourself, hire your own copywriter, or I can connect you with someone from my network who I've already vetted and trust.
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Sometimes. If your brand identity is already solid and just needs a new home, a website-only project might be exactly right.
But I'll be honest—most of the time when someone's website feels off, the brand underneath it is part of the reason. If we skip that step and build on a foundation that doesn't hold, we end up right back here in 18 months. Strategy is where we figure out which pieces truly need attention. Sometimes the answer really is just the website. Sometimes it's more.
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No. That's literally what Strategy is for.
You don't need a mood board or a Pinterest aesthetic or a fully formed creative direction. You need to know something isn't working and be ready to figure out what's next. I'll ask the right questions. We'll build the direction together. By the time we move into design, you'll know exactly where we're headed because you helped shape it.
"I didn't even really fully understand what I needed, but she did. That's a true professional.”
-Sharon, Photographer + Coach + Children’s Book Author
“Shannon gets me and gets what I do. She's like the packaging design team for my business.”
-Claire, Personal Stylist
Here’s where you’re at.
You’ve been thinking about this for a while. You’ve looked at the page, checked the prices, maybe closed the tab and came back.
When you’re ready, Sunday Strategy™ is where everything starts. It’s 3 weeks, 2 calls, and a brand strategy that makes every decision easier…including what your project needs and what it costs.
Ready to go? Book your strategy below. Have a question first? Send it over - I’d rather you walk in clear than click a link you’re not sure about.